Sudhansu      behera 

Our story began in 2015, when my mother started cultivating mushrooms in a small room with just a couple of beds. With no prior knowledge and no guidance, we faced countless challenges—harsh weather, poor materials, and many trial-and-error moments. But through perseverance, we mastered the art of growing flavorful, high-quality mushrooms. After years of setbacks, we shifted from selling to mushroom traders to a direct-to-consumer (D2C) model. I worked tirelessly to build a customer base: I went door-to-door in Rourkela, collecting phone numbers, explaining our products, and even selling as a hawker by the roadside. I also visited markets, set up stalls, and used a range of marketing techniques. Today, our farm is the largest in Rourkela, spanning one full acre of land. For the past four to five years, we have been cultivating premium paddy straw mushrooms and delivering them fresh from our farm straight to your home. Each mushroom is nurtured with care, and we take great pride in offering you the freshest produce.